Blog

Marketing in the age of COVID: Mapping new customer journeys

Because of the pandemic, the customer journey has changed. Before the arrival of COVID-19, we could do most of our shopping offline. When we made a trip to a retailer, we did so in person...

Managing a digital workplace

Online portals are among the most effective workplace tools for any business. A Web portal helps your employees work more efficiently in their daily routines. Before the pandemic, it was ...

Why should you work with a Black-owned creative agency?

As a business owner looking to promote your brand, you have hundreds of creative agencies to choose from, regardless of who owns them. But by working with a Black-owned agency, you’re str...

Showing love through virtual marketing

There’s never been a better time to help your clients fall (and stay) in love with you—virtually. That means relaunching your online marketing strategy. COVID-19 may have made intensive v...

New year, new branding: Elements of a successful relaunch

When most people think about a brand, they think about a logo. But savvy business owners know that taking a second look at their logo is only the first step in the rebranding process. Bec...

Yes, Flash Is Finally Dead: The Way Forward

Is your website ready for 2021? If you use Flash, it’s time for a makeover, because as of December 31, 2020, the application will be officially dead. And that may be a good thing given it...