Blog

’Tis the season to go digital: Marketing tips for a safe holiday season

Posted on November 20, 2020

Is your digital strategy in shape for the holidays? As a business owner, you probably ask yourself that question every year, but 2020 is different. Because the pandemic is still...


Widen your network, grow your business: How to market your services during a pandemic

Posted on September 24, 2020

The COVID-19 health crisis has changed today’s business landscape dramatically. Because opportunities to network in person have become restricted, business owners and marketers must re-evaluate how they build relationships with...


Staying present: How to communicate during a pandemic

Posted on June 12, 2020

These past few months have been difficult for everyone. We are still learning to adapt to the effects of the new normal. We must redefine how we communicate with our...


Facing the new normal: How to adjust your marketing plan

Posted on May 8, 2020

Today’s pandemic has changed the business landscape considerably. If your organization had a marketing plan in place before the arrival of COVID-19, you may need to rethink your messaging and...


Go virtual, stay healthy: Social distancing reimagined

Posted on March 26, 2020

If you offer services rather than products, you may be wondering how to practice social distancing while marketing effectively and working efficiently. Fortunately, there is a way forward, and it’s...


Closing More Sales With A Winning Proposal

Posted on February 28, 2020

A proposal is made up of many moving parts. A winning proposal, like a well-oiled machine, is one in which all of its elements work in harmony to produce an...